Greater Nutrition, New Value
China International Natural Health & Nutrition Expo May 15-17, 2024 National Exhibition and Convention Center (Shanghai) China International Natural Health & Nutrition Expo (NHNE) hosted by Reed Sinopharm Exhibitions is a large-scale event in health, nutrition and dietary supplements in Asia. Covering an area of over 40,000 square meters, the event gathers 1,200 global leading brands and attracts 100,000 buyers such as agents, distributors, chain drugstores, e-commerce companies, department stores and supermarkets, as well as terminal purchasers. The over 10,0000 exhibited health and nutrition products cover more than ten segmented sectors such as dietary supplements, health food, functional food, nutritional supplements, and food for special medical purposes. Over 30 high-quality meetings, forums and live activities will be held concurrently.
Exhibitors
The exhibition covered a dozen fields, including health food, healthy food, functional food, nutritional supplements, and food for special medical purpose (FSMP), attracting 1,200 top brands worldwide to unveil their ten thousand types of health and nutrition products.
Visitors
The exhibition attracted agents, distributors, chain drug stores, e-commerce platforms, supermarkets, department stores and end purchasers, totaling 100,000 visitors to come and negotiate.
Forums
During the exhibition, more than 30 high-quality forums and on-site activities were held, centering on the macro development and sub sectors of the health and nutrition industry, marketing, R&D and innovation, policies and regulations, etc.
Recruiting distributors effectively
Relying on rich commercial resources covering over 100,000 channel distributors, end purchasers, and professional service providers, we aim to build a sound commercial service chain to assist enterprises in cultivating their market, expanding distributing channels, and seizing business opportunities.
Investing in relationships
By communicating with senior managers of industry associations, embassies and consulates, investment and financing institutions, leading brands, top performers, channel distributors who has realized a 100-million-yuan sales volume on a face to face basis, meeting CEOs of top 100 companies, we greatly expand our social circle and are able to leverage more industry resources.
Nutrition Look
Nutrition Look, co-located with NHNE, gathers 150 heads and executives of authoritative institutions, embassies and consulates, leading brands and manufacturers, major agents, distributors, retailers, top e-commerce platforms and community group buying platforms. The one-stop link with high-end industrial resources boosts innovation, knits a sustainable network of connections, and supports stable and lasting industrial communication and cooperation.
Propagation matrix
We have a large audience base of 200,000 people, 80,000 followers of our WeChat official account, 1 million official website views, more than 100 supporting media, contributing to a sustainable brand promotion center.
News
Report on China’s Healthcare Product Industry and Consumers (2023-2024)
According to data by iiMedia Research, the market size of China’s healthcare products is expected to reach 328.2 billion yuan in 2023 and 423.7 billion yuan in 2027. As consumers’ health awareness raises, people with gray hair and the younger generation will constitute the main driving force. Survey data shows 72% of the respondents consider healthcare products as nutritional supplements and most of the respondents understand the regulating functions of healthcare products towards human bodies and their health awareness gradually increases.
Report on the Market Outlook of China’s Health Food Industry in 2024
As population aging is accelerating, and Chinese people’s health awareness has been raising, their demand of health food has been expanding constantly, and the market size of health food is rising steadily.
Release of the Report on the Healthcare Product Industry and Marketing Trends (2024)
In recent years, the domestic market of healthcare products has undergone rapid growth. However, when compared to the US market, the Chinese market still has a long way to go in terms of penetration rate, especially for people aged between 35 and 44. The penetration rate among people aged between 35 and 44 in the Chinese market is 11%, whereas it reaches 51% in the US market. The healthcare products market shows great promise.
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